Fashion
retail chain Globus (of the Rajan Raheja Group) is on an expansion spree. It plans to invest a whopping Rs.8 billion to open 130 stores across 70 cities over the next five years. Currently, Globus has 19 stores. According to reports, it will have 70 stores in tier-II towns, 35 in tier-I cities and between 25 and 30 in tier-III cities. The chain has also roped in reigning Bollywood diva Kareena Kapoor as its new brand ambassador.For more articles, Click on IIPM Article
Source : IIPM Editorial, 2008
An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative
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