Wednesday, July 09, 2008

Vijay Mallya

“We have a large & growing business in India and have made recent forays into Russia & China. Until today, the only missing link in our portfolio has been Scotch. The potential for premium Scotch in India is enormous &, with the acquisition of Whyte & Mackay we now have a strong portfolio.”

Awards: Trade & Investment award for Entrepreneur of the Year, and a leading nominee for CNBC TV18 “Taking India global” Award.

Strategy: Coupled inorganic growth with organic one; he transformed the UB group into the world’s number 2 spirit company. At a time when low cost carrier ruled the skies, he decided to show his might in a different manner by offering ultra luxurious services in Kingfisher Airlines. Now, he is busy in changing its business model and prove his critics wrong.

Acquisitions/Investments: Acquired a 100% stake in Whyte & Mackay for £595m and acquired Air Deccan to re-enforce Kingfisher’s position in the Indian skies after Air India-Indian & Jet-Sahara deal.

Controversies: Hardly any to take note of. However, last year, his bid for French Champagne company Taittinger was caught up in a racism storm.

For Complete IIPM Article, Click on IIPM Article

Source :
IIPM Editorial, 2008

An Initiative of IIPM, Malay Chaudhuri and Arindam Chaudhuri (Renowned Management Guru and Economist)


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